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When SM Naga opened on May 2009, BiggвЂ™s was one of the tenants awarded with a store space. Franchised outlets soon opened all over Bicol Region, the latest being BiggвЂ™s Embarcadero which opened on July 24, 2009. A year after, the Pili outlet opened and quickly became a favorite stop-over for travelers and locals alike. BiggвЂ™s Diner Old Albay opened in 1996 and true to its name, it was a big hit easily becoming the busiest restaurant in town.

With the new name, the partners were confident they could replicate their success outside of Naga. The change of name reflected the growth of what was once a small enterprise. In October 21, 1994, CarlвЂ™s Diner became BiggвЂ™s Diner. What set CarlвЂ™s Diner apart from other restaurants was its ability to serve quality food in large portions in a casual dining environment while maintaining affordable prices that could easily rival fast-food chains.

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Although the theme of the restaurants were still American serving western favorites such as burgers and hot dogs, the partners introduced full meals such as Cordon Bleu, Tenderloin Tips and Pork Kebabs. Why CarlвЂ™s? Because all three partners had sons named Carlos. Soon after, Mang DonaldвЂ™s changed its image to adapt the diner motif. The Diner motif immediately appealed to NagueГ±os of all ages and immediately made this new passion of the partners a success. CarlвЂ™s Diner opened its doors on September 13 just in time for the well-attended PeГ±afrancia Fiesta. In 1990, the partners introduced a unique dining concept like no other in Naga. Not long after, they saw the need to expand once more to accommodate the growing number of customers.

The partners, amused with their success, expanded their take-out counters to include a dine-in area. As expected, it had the same success as its predecessor. While Mang DonaldвЂ™s served foreign delights, NaldвЂ™s specialized in home concocted recipes such as goto and dinuguan. The partners opened up a goto counter to diversify its offering. However, legal suit against the name pushed the store to cease operation.

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Also, local restaurants had to upgrade their quality and service to compete. Mang DonaldвЂ™s became responsible for paving the way for other multi-national chains to enter Naga. It instantly became a hit! Finally people need not travel to Manila to have a taste of American fare. Mang DonaldвЂ™s opened its take-out window on January 18, 1983. More importantly it gave them a chance to practice and highlight their common passion for food while giving the NagueГ±os a treat of their quality but affordable food. During that time, Naga hardly had any decent place to grab a meal from. Having been partners in a previous business venture, Nena Bichara, Nienie Buenaflor and Maricar Manjon thought that a take-out counter specializing in hamburger and fries was perfect for Naga. It all started in 1983 when three enterprising ladies sharing a deep passion for great food wanted to give the food business a shot.